Our Chair James Lancaster discusses how Mobility-as-a-Service (MaaS) can help regain public trust in shared transportation options after COVID-19 by providing incentives like loyalty programs, mobility credits, dynamic curb management and traffic flow optimisation.
In a blog post as part of the MaaS Alliance’s MaaS Monitor series, James explains how Mobility as a Service allows for personalisation, flexibility, and simplicity to give users confidence in public transit again through improved safety, incentives, information, and integrated ticketing.
He advocates public-private collaboration on integrated networks and commercially viable services to achieve environmental goals.